Tourism Conference Series 2017

First Tourism Conference Series 2017 to Tackle Real Issues and Challenges in Malaysia’s Tourism and Hospitality Industry
Conference sessions and pocket talks to feature local heavyweights in the industry who tell it as it is – no-holds-barred

Addruse Consulting, a leading multidisciplinary creative media and event management company, announces the first conference under the Tourism Conference Series (TCS) initiative which aims to tackle real issues and challenges in the local tourism and hospitality industry today and in the future.

Entitled ‘BEYOND 2020 – Navigating the Changing Needs of and Challenges in the Hospitality and Tourism Industry in Malaysia’, it is an independently organized national level conference supported and endorsed by Malaysia’s Ministry of Tourism and Culture (MOTAC). The conference features an impressive line-up of speakers for the main conference and pocket talks from different background and expertise. These thought-leaders and experienced specialists will offer practical tips and advice, share insights on trends and development, and action-driven approaches that lead to success for businesses.

Delegates can expect to be inspired by the wealth of information and exciting discourses on various topics which include Islamic tourism, medical tourism, green tourism, creative tourism and many more. According to Ms. Zarra Zarina Jaffar, Event Director, “We are really excited in bringing together captains of the industry and those who are really making a difference in the way we experience travel.” She went on to say, “It’s time the players in Malaysia’s tourism and hospitality industry talk about what really matters and with no-holds-barred, if they are to remain competitive today and in the future.”


Tourism and Hospitality Fraternity:
Conference sessions and pocket talks presented by professional industry practitioners. Opportunity to gain strategic insights, brand awareness, exploring new businesses, real business practices, tourism techniques and many more advantages.

Opportunity to update the students’ and graduates’ knowledge of programs offered by participating educational institutions of higher learning and the future direction of the K-economy.

Multiple opportunities to make professional connections by sharing best practices, success stories and solutions to meet and navigate the challenges faced by the industry.

For more information on how to participate, kindly contact TCS Secretariat at +6017-6222888 or email to You can also read all about it at Tickets are now available for purchase at

About Addruse Consulting
Addruse Consulting is a multidisciplinary creative media and event management company that offers an all-inclusive consultancy and innovative service to their clients. They bring to the table a team which possesses extensive experience in various disciplines, combined with exceptional creativity and sophisticated commercial strategy to bring the brand/product/service to life and deliver proven results.

Addruse Consulting specializes in breathing life into new and existing brands through fresh, creative and relevant activations and communications, utilizing our wealth of industry experience and contacts. They believe strongly in creating a community through business integrity and assurance of quality delivery of work.